ATF-compliant bound book, Form 4473, full CRM, 160K+ product catalog, 2A-friendly CC processing, POS, range, and training — all in one dashboard. Starting at $79/month.
Stop juggling five different tools. FFL-BRO was built by an active FFL dealer who got tired of the same gaps you're dealing with every day.
ATF compliance built in
Electronic bound book and Form 4473 on every plan. Not an afterthought — it's the foundation everything else is built on.
160K+ products, live
Real-time inventory and pricing across all connected distributors. Side-by-side comparison so you always order at the right price.
Full CRM — not a contact list
Pipeline management, tasks, notes, quotes, and deal tracking. Know where every customer is in their buying journey.
2A-friendly CC processing
Integrated credit card processing on payment rails that actually support firearms dealers. No more getting dropped by Stripe or Square.
POS, range & training
PRO plan dealers get a full point-of-sale system plus range lane management and class scheduling — the full picture for full-service shops.
Built by an FFL, for FFLs
Every feature exists because an active FFL dealer ran into the problem it solves. No bloat, no guesswork — just tools that make sense on the range floor.
Core plan modules, add-ons, and standalone products — all designed to work together or independently.
ATF Bound Book & 4473 All Plans
Electronic A&D bound book and Form 4473 management. ATF-compliant, searchable, and audit-ready. Included on every plan from Essentials up.
CRM-BRO Essentials+
Full sales pipeline, task management, notes, and quote generation. Essentials gets CRM lite (customer records). Full CRM-BRO is Essentials+ and above.
Multi-Distributor Catalog Essentials+
160K+ products with live inventory and side-by-side price comparison across all connected distributors. Essentials+ and PRO only.
2A CC Processing Essentials+
Integrated credit card processing built for the firearms industry. 2A-friendly payment rails — no Stripe, no Square, no getting shut down.
POS-BRO PRO
Full point-of-sale system with transactions, receipts, and real-time inventory deduction. PRO plan only.
Range & Training Modules PRO
Lane reservations, usage tracking, class scheduling, instructor management, and student records. For full-service shops with ranges and training programs.
Gun Show BRO Standalone · $149/mo
Complete gun show command center — containers, items, transfers, ATF manifest, and compliance alerts. Runs independently, no EP+ subscription needed.
NFA-BRO Standalone · $149/mo
Form 1/4 workflow management, tax stamp tracking, SOT compliance, and full NFA registry. Standalone product — no EP+ required. Scanner/printer not included.
FFL-BRO Payments gives firearms dealers a simple all-in rate with interchange included, so you can spend less time decoding statements and more time running your business.
*txn = $0.19
The problem with "low" rates
Sounds good — until the monthly statement shows up.
The hidden cost reality
The FFL-BRO approach
Simple all-in pricing. Interchange included. One number to track.
FFL-BRO vs. interchange-plus processors
Interchange-plus can produce a lower effective rate for large merchants with optimized volume. But for most dealers it also creates:
FFL-BRO vs. custom high-risk processors
Custom high-risk processors may help with approvals, but they often don't publish a clean firearms-specific rate. FFL-BRO gives dealers a simpler pitch:
FFL-BRO is not selling mystery math.
Clarity · Stability · Firearms-industry fit · Predictable cost · One platform.
No hidden fees. No per-distributor charges. Cancel any time.
Essentials
$79/mo
ATF compliance foundation — bound book, 4473, FFL Finder, and basic reports
Essentials+
$139/mo
Full EP+ suite — CRM, 160K+ catalog, 2A CC processing, What's Hot dashboard
PRO
$249/mo
POS, range, training, Reporting+, unlimited seats, priority SLA